Cinema attendance on the online age:

WHY WAS CINEMA ATTENDANCE SO LOW IN THE 1980'S?

People slowly started to own a T.V at home so they didn’t really need to go to the cinema
And spend more money on watching a film. The use of the VHS started to grow and people started to rent videos.

WHY HAVE CINEMA TICKET SALES GROWN SINCE 1984?

The reason why the ticket sales started to grow was because that more people started to attend the cinema because they like the cinema experience, it’s not like being at home and watching the T.V. So therfore rising the price of the tickets they would make more profit.

IN 2006 DVD MARKET SHARE WAS 56% -  FIND OUT WHAT IT REPRESENTS NOW AND IN THE FUTURE.

While standard DVD still comprises 97.1% of the market, SNL Kagan projects that high-definition DVD will attain 59.7% market share in 2014, with $13.1 billion in revenue. By 2017, this figure is expected to soar to 73.8%, or $15.6 billion.

WHAT IS THE CURRENT CINEMA TURNOVER?


HOW WOULD YOU DESCRIBE AUDIENCE BEHAVIOUR AS A RESULT OF ONLINE TECHNOLOGIES?

Media in the online age- how significant has the internet been to media audiences?

The Internet has been very celebrated for its audience. Many people around the world use the internet for many things.  The internet for example can mainly be used for films or music.

In the film industry the internet has been very useful, if a person would want to watch a film they would most likely watch it on the internet because it’s easier, faster and cheaper than going out to the cinemas. The disadvantage for this is that piracy reduces revenue; people either download films legally or illegally. It’s a disadvantage for future projects, therefore less people would be going cinema, and people can now have access through the internet or their TV. As for 3D films they combat piracy because a lot people cannot watch 3D films without the 3D glasses.

The way the films are distributed is mainly by old media marketing like posters, trailers and magazines. Web 2.0 is a new web where it has allowed people to work together and have their own say through social networking sites and YouTube.

Many people now access films very easily for example the legal way is through Netflix, love film, now TV and sky box office where you can pay per view.  This does have a few benefits to it, for example it is delivered directly to your home screens so it’s easier and much quicker. Now you have an increased choice in how to access films for example by PC and Tablet. The illegal way which people watch films are from websites like let me watch this, movie 2k, put locker, project free TV, sock share and sidereet. People can comment on the videos and rate the quality of the film, they have the ability to interact with anyone on the internet. So therefore the disadvantage for this is that it might not really be good, so you’re much more likely better of paying to watch the films.